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For over 100 years New Balance has remained committed to a core set of values that include integrity, teamwork and total customer satisfaction. New Balance was and is a brand concerned with meeting the needs of the everyday athlete. The New Balance philosophy is simple: listen, learn and refine. It's an approach to technology that puts New Balance face to face with world class athletes and everyday athletes alike. It keeps New Balance focused on the goal they share with everyone who runs, walks or competes.